Instacart

For some business models I lack enthusiasm, especially at a certain scale.  Webvan was one.  In 3 tweets is decent capture of both my low appreciation for, if another’s foreseen long-term viability of, the grocery delivery start-up Instacart.

Also, research indicates most groceries and other items in a home were brought there by the lady of the house–the home’s “primary shopper.” Purchases she didn’t make often still required her approval. I know her. I am her. She’s picky.  She won’t outsource everything.

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